Lexington Legacy

Lexington Legacy is our soft brand option for properties that wish to maintain their established identity, while being backed by Vantage Hospitality's distribution, revenue and reservation resources.

Members enjoy:

  • Low, straightforward fees
  • Sensible PIPs
  • A Voice and A Vote® in all major brand initiatives
  • Strong revenue contribution
  • Personalized revenue management program

Consumer Positioning

  • Ideal for the business or leisure traveler
  • Full, hot breakfast and free Wi-Fi
  • Fitness center and pool at most locations
  • Business services and meeting space
  • 40" flat-screen TV & free premium channels
  • Lexington Rewards loyalty program

Comprehensive Marketing Campaigns

  • National TV & radio
  • SEO, SEM & banner ads through thousands of websites
  • PR, promotions, social media, partnership marketing, affiliate program
  • Regional co-op

For more information, contact Mark Williams at mark.williams@rlhco.com or 954-575-2668.